BYD Q2. 2024 CAMPAIGN – EURO 2024
The key message of the campaign is to produce visuals that seamlessly merge the excitement of Europe’s biggest football event with the innovative spirit of BYD’s electric mobility. The design needed to highlight the BYD ATTO 3, BYD SEAL as the hero products, while reflecting the vibrant energy, premium feel, and international appeal of the UEFA EURO partnership.
Mission: Designed and prepared print-ready production files for large-format OOH advertising (up to 8m × 100m), ensuring high print quality and production accuracy.
OOH 8M x 50M
OOH 8M x 100M
OTHER OOH OF THE CAMPAIGN
LIGHTBOX IN THE SHOWROOM
